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231 How Choice Hotels Moved from Content Launch to Learning Experience

10:00 AM - 10:45 AM PT
Tuesday, November 16

The instructional designers just created a wonderful piece of training content, and you are about to place it on the LMS for all your students to take. While that is sufficient to launch a training course, you need to do more if you want to provide a great learning experience. In this session, we will explore case studies illustrating successful and unsuccessful content launches for Choice Hotels over the past few years. We’ll discuss what we learned from each and how we were able to improve the learning experience. We’ll also share our techniques for analyzing content launch trends and student engagement, as well as how we use content longevity analysis to improve content usability.

In this session, you will learn:

  • Proven practices from Choice Hotels that demonstrate the value of a launch plan and resulted in highly successful learning experiences
  • The importance of communication, marketing, and reinforcement of training content during all stages of content launch
  • How student and content completion data can be utilized to improve your learning experiences

David DuBois

Learning Analytics and Compliance Manager

Choice University

David DuBois is the learning analytics and compliance manager within Choice University, the Choice Hotels training department. He has a strong background in both data and technology after years of working as a technology solutions analyst and a business analyst in the learning and staffing industries. David brings a desire to let the data tell the story to his current role of evaluating training programs, and he has a strong methodology of automating manual tasks within the department, so time can be better dedicated towards the training goals.