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511 The Power of the Performance-First Mindset

8:00 AM - 8:45 AM PT
Friday, November 19

Distractions, they are all around us—especially now that more employees are working remotely.

In fact, research shows that the average employee is only productive for 2 hours and 53 minutes each day. Interruptions happen about 7 times every hour, which means your workforce could be losing up to four hours of valuable working time due to distractions.

Don’t let learning be one of them. Shed those hours spent training in the classroom or online by embedding your business processes and learning into the flow of work.Workflow learning when developed via the 5 Moments of Need methodology:

  • decreases formal training and costs by 3%0—with improved performance,
  • reduces wait times to access work-related materials by 75%—with improved performance; and,
  • creates and cultivates a dynamic, engaged team where employee performance is visible.


Key takeaways from this session include:

  • Exposure to successful, real-world examples of performance-first shifts and solutions
  • Measurable and defendable advantages of embedding business processes and learning into the flow of work
  • Best practices for shifting current training-first mindsets to be performance-first focused

Conrad Gottfredson

Chief Learning Strategist

APPLY Synergies

Conrad A. Gottfredson, the chief learning strategist at APPLY Synergies, has deep experience in organizational learning, collaborative development, knowledge management, online learning, performance support, and instructional design and development. Conrad is the original developer of the Learning at the Five Moments of Need framework now in use around the world. He has worked with many of the world’s largest organizations, helping them attain higher levels of learning agility. Conrad’s experience includes the design and deployment of large-scale knowledge management and performance support systems within multinational corporations. In 2014 Conrad was awarded the Guild Master Award for his accomplishments and contributions to the eLearning community. He holds a PhD in instructional psychology and technology.

Bob Mosher

CEO/Chief Learning Evangelist

APPLY Synergies & Co-Founder of the 5 Moments of Need Methodology

Bob Mosher, the chief learning evangelist at APPLY Synergies, has been an active and influential leader in the learning and training industry for over 30 years, and is renowned worldwide for his pioneering role in eLearning and new approaches to learning. Before co-founding APPLY Synergies consultancy with Conrad Gottfredson, Bob served as the chief learning evangelist for Ontuitive, director of learning strategy and evangelism for Microsoft, and executive director of education for Element K. He is an influential voice in the IT training industry, speaking at conferences and participating in industry associations. Bob was awarded the Guild Master Award in 2014 for his accomplishments and contributions to the eLearning community.